A book on the crisis of focus, by Dr. Gloria Mark, Chancellor’s Professor of Informatics at the University of California, Irvine, visiting senior researcher at Microsoft Research, and a leading expert in the fields of attention, multitasking, and human-computer interaction.
ATTENTION SPAN:
The Surprising Science of How We Focus, Why That’s Changing, and How Rhythm Became the New Flow
by Gloria Mark
Hanover Square Press, early 2023
(via Park & Fine)
Psychologist Gloria Mark began researching how technology affects human attention when the first personal computers were beginning to arrive in offices. Over the last 30 years, she has tracked changes in our attention spans, stress levels, and the fundamental way our brains process information.
Now in ATTENTION SPAN, Dr Mark shows how much of what we think we know about attention is wrong. She explores the current crisis of focus and productivity that is so deeply entwined with rising rates of anxiety and depression, and investigates what we might be able to do about it. Delving into the newly celebrated concept of ‘kinetic attention’, she introduces a more balanced understanding of the rhythm between deep focus and less focused states, which may actually serve to make us happier and more productive in the long term.
« Gloria Mark is the definitive expert on distraction and multitasking in our increasingly digital world. Her book is a must-read for anyone concerned about our diminishing attention span. » —Cal Newport, New York Times bestselling author of A World Without Email and Deep Work
Dr. Gloria Mark is Chancellor’s Professor of Informatics at the University of California, Irvine, visiting senior researcher at Microsoft Research, and a leading expert in the fields of attention, multitasking, and human-computer interaction. Dr. Mark has spoken on stages that include SXSW, Talks at Google, Microsoft Faculty Summit, and the Aspen Ideas Festival, and her work has been featured in The New York Times, Fast Company, The Atlantic, The New Yorker, NPR, Quartz, Slate, and more.